Metro advertising can be done in many ways - viz. Advertising on inside & outside metro trains, via billboard advertising on platforms, high definition digital screens (both inside and on the stations), train wraps, static media, median junction advertising, by ticket advertising etc.
It is an ideal medium to reach higher middle class & working professional. It has the potential to create a huge impact for any brand. It gives a golden opportunity for brands to take advantage of a wide audience base, as the Mumbai Metro is slated to connect East with West.
Another advantage is the strong psychographic profile that emerges out of these ads. We can understand the personality, values, opinions, attitudes, interests, and lifestyles of the Customers.
Metro advertisements get an excellent audience viewership. It could be as high as 40 minutes.
In the recent times Metro Bridge Panel Advertisements are becoming one of the most popular OOH media. Due to its wide appeal and prime location presence Metro Bridge Panels have found a good use in the advertising domains. For advertisement Metro bridge panels are basically used by all kind of FMCG companies, cellular operators, property giants etc.
For advertisement Metro bridge panels can be used by installing hoardings at the bridge panels. Iron base or aluminum frame can be used for the installation purpose.
Metro bridge panel advertisements are visible from a very long distance because of their large size and their positioning. They can be used as a backlit or can have a round the clock significance.
To convey the advertising messages to a large mass of people in metro cities Metro Bridge panel advertisements prove very beneficial.
A professional OOH outdoor advertising agency always takes care in choosing correct place for Digi Pod with maximum visibility of the services/product. It reduces the advertising cost and takes care of any wear and tear.